ChatGPT channel

Track ChatGPT referral traffic to your site, properly

ReportCue parses chat.openai.com referrals out of GA4 and treats ChatGPT as a first-class channel — with pages, countries, and growth trends.

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What you see on the ChatGPT view

Sessions, users, and conversions attributed to ChatGPT referrals. Broken down by landing page, country, and date so you can see exactly which content is winning in ChatGPT — and which countries are sending the most traffic.

  • Sessions, users, conversions per period
  • Landing pages ranked by ChatGPT sessions
  • Country-level breakdown
  • MoM and YoY growth deltas

Setup is OAuth-only

Connect GA4 via the standard OAuth flow. ReportCue starts classifying ChatGPT referrals from the next sync. No JavaScript snippet to add, no measurement protocol setup.

Frequently asked questions

What exactly counts as ChatGPT traffic?

Any GA4 session where page_referrer matches chat.openai.com or chatgpt.com (Web app + iOS/Android in-app browser referrers).

Why doesn't GA4 show this natively?

GA4 groups AI assistants under the generic Referral channel. ReportCue re-classifies referrals into source-specific channels (ChatGPT, Perplexity, Gemini, Claude, Copilot).

Can I see this for multiple clients?

Yes. Each workspace has its own GA4 connection and its own ChatGPT view.

Start your 14-day free trial

Connect Google Search Console, GA4, and SEMrush in under five minutes. White-label per client. Cancel anytime.