Copilot traffic
Track Microsoft Copilot referral traffic from GA4
ReportCue classifies copilot.microsoft.com referrals and surfaces Copilot as a first-class channel with page and country breakdowns.
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What gets tracked
Sessions, users, conversions, page-level performance, and trend deltas for traffic arriving from copilot.microsoft.com — including Bing Chat (since folded into Copilot).
Why split Copilot from Bing
Copilot is an AI-assistant referral; Bing organic is a traditional search referral. Mixing them obscures both. ReportCue keeps them separated.
Frequently asked questions
Does this include Bing Chat traffic?▾
Yes — Bing Chat folded into Copilot, and we classify the historical bing.com/chat referrals into the Copilot channel for continuity.
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